One of our core values is that we are Solutions Driven: We Deliver Solutions, Not Products. While our main avenue for revenue is on products, we specialize is solving complex problems for the customers we partner with. A perfect example of this is what we did with Sam’s Mart.
Challenge – Sam’s Mart did not have a store database with physical and marketing information on each store leading to excessive spend and obsolescence on signage and POP displays. Signage was constantly missing or improperly installed because of lack of personnel.
Solution – Insight Branding provided a store database solution by visiting each store and physically surveying each store. Data collected included number of aisles, ceiling height, number of windows, quantity of gas pumps, etc. Insight Branding uses this database to product monthly marketing store kits specific to the needs of each store. Each kit is installed at the store by Insight Branding.
Results – Signage and POP Display spend has been reduced by 20+%. Signs are now installed properly.
At Insight Branding, we value the brands that we work. Our mission to build each brand. Our solutions driven approach allows us to take an approach that is outside the box to deliver value that is both innovative and real.
